Online publishing for the cheap and lazy

I'm a lazy cheapskate. And I'm often on the move. But as a columnist, I'm also interested in exposing as many readers as possible to my brilliant insights -- which means I should engage in social media and online publishing.

What to do?

I've finally figured out how to publish just about everywhere online -- social media, a blog and a newsletter -- at very low cost and with almost no effort. Here's how I do it.